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Sponsors

Sponsor Case Studies

Cricket Ireland works with a variety of sponsors to fully activate and campaign around the clock to generate significant value and return on investment.  

Cricket Ireland Certa Breaking Boundaries Campaign Image
Certa’s Breaking Boundaries campaign

As Primary Ireland Women, Certa has sought to promote women’s cricket within Ireland and elevate the cultural significance of its brand, with it’s Breaking Boundaries campaign in 2023 challenging stereotypes and misconceptions around cricket with a fully integrated campaign that was supplemented by ‘lifting the lid’ short feature films that highlighted the unique traits of Ireland Women players seeking to realise their dreams through cricket. In 2024, Certa’s investment in Irish cricket led to Ireland Women’s T20I series being televised on Virgin Media, the first instance of Irish cricket airing on free-to-air in almost two decades. 

Macron’s kit launch campaign

As technical kit sponsor, Macron designs and produces all of our T20, ODI, Test and Training kit. With the help of a creative agency in Dublin, we created an engaging video fronted by four international cricketers to develop a memorable – and shareable – piece of digital content. As a piece that ushered in a new era regarding the playing kit, the video created a great impression and motivated fans to purchase the stock on hand, which sold out within weeks. 

Corpay

Our Official FX Partner Corpay don’t just support Cricket Ireland as a sponsor – they are a strategic partner that helps us to source the best exchange rates possible to manage our international finances, providing us with greater security when delivering activities and events in Ireland and around the world.

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